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UAE Real Estate Gets AI Boost from Unique Properties & AIR

UAE Real Estate Gets AI Boost from Unique Properties & AIR
  • PublishedJune 14, 2025

Unique Properties, one of the UAE’s most prominent real estate agencies, has entered a transformative joint venture with AIR (AI Realtor), an AI-native proptech innovator. This strategic partnership signals a powerful shift in the real estate industry, setting the stage for a revolutionary transformation that integrates artificial intelligence into every phase of property transactions.

As part of this agreement, Unique Properties has committed to investing $20 million into AIR over the next two years. This financial backing will help advance the development and deployment of next-generation technologies aimed at optimizing real estate operations, enhancing customer experiences, and fostering a smarter, more efficient marketplace.

The collaboration represents more than just a business agreement. It signifies a merging of vision and ambition to redefine how real estate is bought, sold, advised, and experienced in the UAE and beyond.

Transforming Real Estate Through Artificial Intelligence

The impact of artificial intelligence on industries around the world is unmistakable. From healthcare to finance, AI is driving a wave of disruption—and real estate is no exception. The Unique Properties and AIR partnership represents a timely evolution, wherein the use of AI will dramatically improve how real estate professionals operate, how properties are marketed, and how consumers engage with the property market.

AI technology developed by AIR will integrate predictive analytics, real-time insights, intelligent automation, and machine learning models. This will enable real estate agents to function more efficiently while improving accuracy and customization in client interactions. Customers will experience a more transparent and personalized property journey that adapts to their individual needs and behaviors.

The joint venture emphasizes that AI will not replace human agents. Instead, it aims to elevate their performance, empowering them to close more deals, provide faster service, and deepen relationships with clients.

UAE’s Real Estate Landscape Embraces Innovation

The UAE has consistently positioned itself at the forefront of innovation, and its real estate sector is no different. The country has nurtured an environment that is particularly receptive to technological transformation. With progressive government policies, substantial investments in digital infrastructure, and a strong appetite for innovation, the UAE offers fertile ground for AI-powered proptech ventures.

Unique Properties noted that this strategic alliance is perfectly timed. The UAE’s world-class digital ecosystem has laid the foundation for game-changing innovations in property brokerage, data accessibility, and transaction digitization.

Moreover, real estate has become one of the most dynamic and essential sectors within the country, driven by rapid urban development, an influx of foreign investors, and a growing expatriate population. The integration of AI into this vital industry not only improves efficiency but also helps cement the UAE’s position as a global real estate powerhouse.

Visionary Leadership and Strategic Commitment

Speaking about the partnership, CEO of Unique Properties, Arash Jalili, highlighted the company’s long-standing commitment to innovation and excellence. He stated, “We’ve always been at the forefront of the UAE real estate market, driven by a commitment to excellence and innovation. This joint venture marks the beginning of a new era, where technology and human insight come together to elevate the property experience.”

Jalili emphasized that the collaboration with AIR positions Unique Properties ahead of its competition, ensuring that clients receive cutting-edge services and insights backed by powerful technology. “Partnering with AIR allows us to stay ahead of the curve, setting new benchmarks for how real estate is transacted, advised, and experienced in this region,” he added.

These statements reflect the broader strategy of the company to adopt emerging technologies not as novelties, but as integral tools that enhance operational capabilities and customer satisfaction.

Empowering Agents Through Technology, Not Replacing Them

One of the critical principles behind the AIR platform is that technology should empower people, not replace them. This is especially relevant in the real estate sector, where trust, relationships, and personalized service are central to successful transactions.

AIR’s technology is built to serve as an assistant to real estate agents. Through features such as real-time market analysis, predictive pricing models, and automated administrative tools, agents are freed from routine tasks and empowered to focus on high-value engagements with clients.

Clients benefit from faster service, more accurate listings, and seamless interactions across every touchpoint of the property journey. Whether buying, selling, or renting, clients will receive recommendations tailored to their preferences, backed by data-driven insights that guide their decision-making process.

Real Estate Brokerage and Data Access Evolve

Another key area of transformation is the brokerage model itself. With the UAE’s deregulation of the brokerage sector, the landscape has become more competitive. Brokers and agents must now offer more than just listings—they must provide value, insights, and efficient processes.

AIR’s platform addresses this by offering end-to-end solutions that streamline the entire transaction lifecycle. From property search and documentation to financial verification and final transfer, everything can be handled digitally. This means fewer delays, less paperwork, and a smoother experience for everyone involved.

Moreover, the UAE government’s move to provide public access to real estate data has fueled this transformation. Consumers and professionals alike now have more information at their fingertips, enabling smarter decisions and more transparent processes.

Statements from AIR Reflect Ambition and Global Vision

Milad Monshipour, Founder and CEO of AIR, expressed his enthusiasm for the partnership and the broader vision it represents. He said, “This is the first time the world will see a fully AI-native real estate platform developed in partnership with one of the most established brokerages in the region. It’s an innovation born in the UAE, but its impact will be felt far beyond it.”

Monshipour underscored the significance of launching this innovation in the UAE, citing the country’s unique combination of digital readiness, policy support, and market maturity. He believes the platform will set a precedent for global markets looking to digitize and enhance their property sectors.

The CEO of AIR further highlighted the potential for scalability. Once the platform proves successful in the UAE, it could be expanded to other regions with similar real estate dynamics. This opens up exciting possibilities for international collaborations and a broader transformation of the global property industry.

Industry Impact and Market Implications

The ripple effects of this AI-native platform will be far-reaching. For developers, it means more precise targeting of prospective buyers. For investors, it opens the door to data-backed insights that minimize risk. For end users, it delivers a streamlined, intuitive experience that reduces stress and maximizes satisfaction.

From a market perspective, the deployment of AI in real estate could lead to increased transparency, reduced costs, and higher transaction volumes. As processes become more efficient and data more accessible, trust in the system will grow, attracting even more investors and clients to the UAE property market.

Additionally, other agencies and developers are likely to follow suit, spurring an industry-wide shift toward digital transformation. This creates healthy competition and drives innovation across the board.

The UAE as a Global Real Estate Tech Hub

This partnership between Unique Properties and AIR underscores the UAE’s growing role as a hub for real estate innovation. Already known for its iconic developments and futuristic skyline, the country is now carving out a leadership role in digital real estate.

The strategic emphasis on digital transformation aligns with national goals, such as the UAE Centennial 2071 and Vision 2030. These initiatives aim to build a knowledge-based economy powered by innovation, sustainability, and technology.

By aligning with these national goals, companies like Unique Properties and AIR are not only enhancing their own competitiveness but also contributing to the country’s broader ambitions. The outcome is a thriving ecosystem where innovation flourishes, and customers receive best-in-class service.

A New Era in Real Estate Begins

The joint venture between Unique Properties and AIR marks a pivotal moment in the evolution of real estate in the UAE. It brings together the experience and credibility of one of the region’s leading agencies with the technological prowess of a cutting-edge AI firm.

With a $20 million investment, a shared vision, and the support of a forward-thinking government, this partnership is poised to redefine the real estate experience for agents and clients alike. It’s a bold step toward a future where technology and human insight work in harmony to create a smarter, more dynamic property market.

As the platform rolls out and begins to make its mark, the world will be watching. The UAE may soon be recognized not just for its stunning developments, but also for leading the charge into the AI-powered future of real estate.

Written By
Shweta