Abu Dhabi Launches Personalised Weight Programme

The Department of Health – Abu Dhabi (DoH) and Abu Dhabi Public Health Centre (ADPHC) jointly announced the launch of a first-of-its-kind Personalised Weight Management Programme. This innovative initiative combines digital health tools, customised clinical care, and a unique reimbursement model. It aims to encourage sustainable weight management, reduce chronic disease risks, and improve long-term health outcomes for Abu Dhabi residents. The programme reflects the emirate’s commitment to preventive care and its leadership in regional health innovation.
A Groundbreaking Initiative for the Region
The Personalised Weight Management Programme represents a major step forward for public health in Abu Dhabi. It integrates science-based solutions with advanced technology to help individuals achieve and maintain a healthy weight. The initiative supports the government’s wider vision of building a health-conscious society where citizens and residents can lead active, fulfilling lives. By focusing on long-term sustainability rather than short-term fixes, Abu Dhabi sets a new benchmark for weight management programmes across the Middle East.
Eligibility Criteria and Focus on At-Risk Groups
The programme is available to Thiqa members aged 18 and above who are clinically identified as overweight or obese. This targeted approach ensures that support reaches those most at risk of developing conditions like type 2 diabetes, heart disease, and certain cancers. Participants are selected based on clear medical guidelines and assessments, helping to maximise the health impact of the initiative.
Innovative Reimbursement Model to Drive Engagement
One of the programme’s most distinctive features is its reimbursement structure. Unlike conventional health funding models, which often focus on one-off consultations, this model rewards sustained engagement and measurable progress. Participants are encouraged to stay active in the programme through financial incentives that reflect their ongoing efforts and achievements. This approach not only promotes accountability but also supports lasting behaviour change, which is essential for long-term health improvement.
Digital Tools and Tailored Clinical Support
Technology plays a key role in the delivery of the programme. Participants benefit from wearable devices, mobile apps, and telehealth services that provide real-time data on activity levels, diet, and health markers. Healthcare providers use this data to offer personalised guidance and adjust plans as needed. This continuous feedback loop ensures that individuals receive the right support at the right time. At the same time, dedicated clinical teams provide advice and encouragement, making the programme both high-tech and human-focused.
Health Leaders Speak on Programme Goals
Dr Noura Al Ghaithi, Undersecretary of DoH, stressed that the initiative focuses on overall well-being rather than weight alone. She explained that the programme supports Abu Dhabi’s vision of creating an active, health-conscious community through personalised, science-based care. Dr Al Ghaithi emphasised that weight management requires solutions tailored to individual needs rather than generic approaches.
Dr Rashid Obaid Al Suwaidi, Director-General of ADPHC, highlighted the power of modest weight loss and small increases in activity in reducing chronic disease risks. He pointed out that traditional healthcare systems often lack clear ways for doctors to guide patients toward active lifestyles or link them with support services. This programme, he said, fills that gap by providing structured plans, digital monitoring, and continuous clinical support to empower people to take charge of their health.
Reducing the Burden of Chronic Disease
The Personalised Weight Management Programme forms part of Abu Dhabi’s wider efforts to reduce chronic disease rates. Excess weight is a known risk factor for conditions that significantly affect quality of life and increase healthcare costs. By promoting early intervention and sustained lifestyle change, the programme seeks to lower disease incidence and improve public health across the emirate.
Alignment with Global Best Practices
The programme reflects international best practices in preventive care and weight management. Similar models in other countries have shown that personalised plans supported by technology lead to better outcomes. Abu Dhabi’s initiative adapts these proven strategies for local needs, further positioning the emirate as a regional leader in health innovation.
Empowering Individuals with Personalised Plans
Central to the initiative is its personalised approach. Rather than offering one-size-fits-all solutions, the programme develops custom plans that take into account each participant’s health profile, lifestyle, and goals. Digital tools enable plans to evolve based on real-time data, helping individuals stay on track. This focus on personalisation increases engagement and boosts the likelihood of lasting success.
A Vision for a Healthier Abu Dhabi
The launch of the Personalised Weight Management Programme marks a significant milestone in Abu Dhabi’s health strategy. By combining technology, innovative funding, and tailored care, the initiative provides a comprehensive solution to weight management. It underscores Abu Dhabi’s commitment to proactive, preventive healthcare and sets the stage for future programmes aimed at improving community health and well-being.