Are you ready for the best winter vacation? The Dubai Shopping Festival (DSF) is back. This world-famous event turns Dubai into a shopper’s paradise. It is much more than just shopping. The festival offers amazing entertainment, delicious food, and cool cultural experiences. Get ready for 38 days of non-stop fun!
This year is a special one. Dubai Shopping Festival will celebrate its 31st edition. It promises to be bigger and even better than before. Locals and tourists from around the world all love this event. Let us look at all the incredible deals and activities you can enjoy. We will help you plan your perfect winter trip now.
The Key Dates of the Dubai Shopping Festival
When does the magic begin? The Dubai Shopping Festival runs for over a month. The official dates are from December 5, 2025, to January 11, 2026. This period covers the festive season perfectly. It includes Christmas and New Year celebrations. It is a fantastic time to be in Dubai.
Thirty-eight non-stop days of celebration await you. The festival is the highlight of Dubai’s retail calendar. It draws millions of visitors every year. This massive turnout helps Dubai’s economy greatly. It boosts local tourism and retail sales. The city truly shines during this winter wonderland event.
You should book your travel and hotels soon. This popular time sees high demand for rooms. Planning ahead will help you secure the best deals. Do not miss the spectacular opening weekend concerts. They set the lively tone for the entire event.
How to Find Amazing Deals
Shopping is the heart of the Dubai Shopping Festival. You can find sales of up to 75% off. Sometimes, discounts even go as high as 90%. Over 1,000 brands participate in the festival. They offer discounts at over 3,500 stores throughout the city. Every major mall and boutique takes part.
Think about what you want to buy. You can save huge amounts on high-end fashion. Look for electronics, home goods, and gold jewelry. The deals are truly irresistible. Many global and local brands join in the fun.
- Electronics: This is a major attraction. Retailers offer incredible prices on laptops and phones. You can find up to 40% off on smart home gadgets. Look for bundle deals that give you more value. Companies also launch new products during DSF. You might even win a new device through a raffle draw.
- Gold and Jewelry: Gold prices are already competitive in Dubai. During the Dubai Shopping Festival, you get extra special offers. Many unique designs are made just for the festival. This makes it the best time to buy jewelry.
- Fashion and Luxury: Top brands offer massive discounts. Look for sales at places like The Dubai Mall. You can find great deals on bags and designer clothes. Even small boutiques join the promotions.
- Home Furnishings: If you are decorating, this is the time to shop. Furniture and home appliances are experiencing significant price drops.
Tips to Maximize Your Savings
Smart shoppers always follow a few simple rules. These tips will help you get the best value. You should always start shopping early. Popular items sell out very quickly.
Get the App: Download the official DSF app. It lists all the deals in real-time. The app can also organize special shopping packages for you. Use it to check mall maps and promotions.
Look for Raffles: The Dubai Shopping Festival is famous for its raffles. These give you a chance to win life-changing prizes. You could win a luxury car or even a huge cash prize. Simply spend money at participating stores. Every purchase is your ticket to a potential win.
Bank Discounts: Check your credit card bank offers. Many banks have exclusive partnerships with DSF retailers. You can get extra cashback or discounts. Emirates NBD, Mashreq Bank, and others often participate.
Tax-Free Shopping: Remember, you can claim a VAT refund. Tourists can get tax back on their purchases. Look for the ‘Tax Free’ signs in the stores. This saves you even more money!
Shop Online: The deals are not just in the malls. You can also shop online during DSF. Many retailers offer the same great discounts on their websites. This is perfect for avoiding crowds.
Unforgettable Entertainment at Dubai Shopping Festival
The Dubai Shopping Festival is a citywide party. The entertainment schedule is jam-packed. Something exciting is happening every single night. The city skyline itself becomes a stage.
Drone Shows and Fireworks: Do not miss the dazzling aerial displays. The nightly drone shows are truly spectacular. They light up the sky with amazing visuals. Look for them at Bluewaters and The Beach at JBR. This year’s shows are the largest in festival history. Drones and fireworks will combine for stunning new performances. New Year’s Eve fireworks are especially epic. They happen at Bluewaters, JBR, Hatta, and Al Seef.
Concerts and Live Shows: The festival hosts world-class performers. A-list international artists perform throughout the event. You can also see famous regional singers. Check the schedule for venues like the Coca-Cola Arena. Past festivals have featured stars like Sonu Nigam. Dubai Opera often hosts enchanting Arabic music evenings.
e& MOTB (Market Outside The Box): This is a unique outdoor market. It is a very trendy spot for Gen Z and young visitors. You will find cool street culture concepts here. It features local retailers and unique food vendors. It is a great place to discover something new and unique.
DSF Auto Season: Car lovers will be thrilled. This season is a huge celebration of car culture. It features showcases and over 12 exciting activities. You can see more than 5,000 cars on display. This includes vehicles from over 100 global brands. It is a major event for enthusiasts and families.
Family Fun at the Dubai Shopping Festival
Traveling with your family? The Dubai Shopping Festival is perfect for all ages. There are tons of activities just for children. It keeps the little ones happy while you shop.
The Big Bounce Dubai: This is a major family attraction. It is an enormous inflatable play zone. It is one of the world’s largest inflatable playgrounds. Kids can spend hours jumping and having fun here.
DSF x Hatta: Venture out to the beautiful Hatta region. This new experience offers a mountain adventure. Enjoy candle-lit concerts and gourmet food pop-ups. It brings a unique blend of nature and fun. Hatta is a beautiful change of scenery.
Mall Attractions: Dubai’s malls are entertainment centers. They offer more than just shopping.
- KidZania: This miniature city lets kids try different jobs. They can be a doctor, a firefighter, or a chef. It is a fun way to learn and boost creativity.
- Dubai Aquarium: See over 33,000 sea animals. Walk through the thrilling underwater tunnel. It is a giant wonder in the Dubai Mall.
- Dubai Ice Rink: You can skate on an Olympic-sized rink. It is a cool activity for all skill levels.
- The Dubai Fountain: Watch the world’s largest choreographed show. The water dances to music high into the sky. It is free to watch and truly mesmerizing.
Many malls have special soft play zones. They have workshops and interactive shows, too. Always check for kids-eat-free deals at restaurants!

Beyond Shopping: Cultural Experiences
The festival offers a taste of Dubai’s culture. It celebrates the city’s vibrant community. You can join in several cultural activities.
Heritage Village: Visit this place to see traditional crafts. You can watch artisans at work. Learn about the region’s traditions and art. This is a great way to understand local life.
Cultural Performances: Look for traditional dance and music shows. Many public areas host these lively performances. They add a wonderful cultural depth to the festival.
Stargazing and Workshops: Some venues offer unique experiences. Try stargazing sessions or art workshops. These activities make learning fun for everyone.
Global Village: This is a huge, multi-cultural theme park. It is usually open during the DSF period. It has pavilions from dozens of countries. You can shop, eat, and see shows from all over the world. It is a fantastic global experience.
Your Action Plan for Dubai Shopping Festival
The Dubai Shopping Festival is a global magnet. It is one of the world’s longest-running retail events. You will make unforgettable memories here. This event reinforces Dubai’s status as a leading destination. It combines luxury, entertainment, and value perfectly.
We strongly suggest you plan your days. The festival is spread across the whole city. Focus on one area each day. For example, spend one day at the Dubai Mall. Visit the Mall of the Emirates another day.
Remember these key steps:
- Check the DSF App: Get it for all the latest deals.
- Plan Your Raffles: Decide which big prizes you want to try for.
- Use Public Transport: It is often easier than driving.
- Wear Comfortable Shoes: You will be walking a lot!
Are you ready to shop ’til you drop? The magic and excitement of the Dubai Shopping Festival await you.