MoHRE Unveils ‘Ask Data’ AI Platform at GITEX 2025
The Ministry of Human Resources and Emiratisation (MoHRE) showcased its latest innovation, ‘Ask Data’, at GITEX Global 2025 — one of the world’s largest technology events held in Dubai. This project highlights how artificial intelligence (AI) can transform the way government departments work and serve the public.
‘Ask Data’ aims to make it easier for MoHRE employees to find and use information. It helps staff access data quickly, make better decisions, and improve services for customers and businesses. The system is part of MoHRE’s wider plan to use digital technology to build a smarter and more efficient labour system in the UAE.
This launch shows MoHRE’s strong commitment to the UAE’s Digital Government Vision and the Zero Government Bureaucracy Programme, both of which focus on reducing paperwork, improving speed, and using AI to enhance services.
What is the ‘Ask Data’ Project?
‘Ask Data’ is an AI-powered system that allows MoHRE employees to ask questions and get instant answers about the ministry’s data and digital tools. The platform provides access to a large catalogue of application programming interfaces (APIs) — these are digital connections that link MoHRE with other government and private systems.
Employees can use the platform to learn about available data, how systems are connected, and what integration options exist. This means they can find information faster without needing technical help from IT experts.
The system also connects to over 100 electronic integrations with more than 60 federal, local, and private entities across the UAE. These connections make data sharing smooth and secure, helping employees work more efficiently while ensuring that all information is accurate and up to date.
Making Data Easy to Access
Before ‘Ask Data’, finding the right information often took time because employees had to search across multiple systems. Now, with AI, they can simply type a question and get the correct answer immediately.
For example, if a staff member wants to know how to link MoHRE’s system with another government department’s platform, they can just ask the system instead of waiting for a manual response. The platform provides clear details about integration steps, data formats, and usage rights.
This new system saves valuable time and effort. It also reduces the chances of mistakes, since AI helps ensure that all the information provided is consistent and accurate.
Supporting Smarter Decision-Making
One of the biggest advantages of the ‘Ask Data’ project is how it helps data-driven decision-making. By using AI to access and analyse large amounts of information, employees can make smarter and faster decisions that benefit both workers and employers in the UAE labour market.
The system helps MoHRE staff identify trends, monitor workforce changes, and plan better strategies for employment and training. This makes the ministry’s work more proactive and responsive to the needs of the labour market.
Reeham Al Mutawa, Director of Data Management at MoHRE, said that the project shows how serious the ministry is about digital transformation. She explained, “The ‘Ask Data’ project reflects our commitment to innovation and efficiency. It helps employees engage with data in smarter ways and improves how services are delivered.”
She added that the platform supports faster, more accurate, and more competitive service delivery while improving the internal user experience. By automating processes and providing a complete, reliable view of digital data, ‘Ask Data’ empowers employees to analyse insights and make strategic choices confidently.
A Step Forward in the UAE’s Digital Vision
The UAE government continues to push forward its digital transformation goals, and MoHRE’s ‘Ask Data’ project is an important part of that journey. By using artificial intelligence, the ministry is turning traditional administrative work into smart, automated processes that save time and resources.
The platform reflects the UAE’s ambition to build a knowledge-based economy where data and technology are at the heart of decision-making. It also supports the UAE’s Artificial Intelligence Strategy 2031, which aims to make the country a global leader in smart government systems.
At GITEX Global 2025, MoHRE presented ‘Ask Data’ as one of six innovative projects under its pavilion. These projects show how technology can be used to improve operations, transparency, and service delivery across the UAE’s government ecosystem.
Simplifying Government Processes
Government departments often manage large volumes of data, making it hard for employees to find the information they need. The ‘Ask Data’ platform solves this problem by offering one central, easy-to-use system. Employees no longer need to switch between multiple databases — everything they need is now in one place.
This simplicity leads to better teamwork, faster decisions, and higher accuracy. The AI-powered search function helps employees quickly locate specific data, understand how it’s connected to other systems, and use it effectively.
The system is also designed with a focus on security and privacy, ensuring that sensitive data remains protected while still being accessible to authorised staff.
Improving Employee Productivity
The introduction of AI at MoHRE is not just about technology — it’s about making people’s work easier and more efficient. With ‘Ask Data’, employees spend less time searching for information and more time focusing on solutions and innovation.
By removing repetitive manual steps, the platform boosts productivity across departments. It creates a work environment where employees can collaborate more effectively and share insights based on real-time data.
MoHRE believes that empowering its workforce with such digital tools will raise overall performance levels and make the ministry more agile in responding to changing labour market needs.
Enhancing Service Delivery
Ultimately, all of these improvements lead to better services for the public. When MoHRE employees have quick access to accurate data, they can assist customers faster and with more confidence.
The ministry’s goal is to offer services that are efficient, transparent, and customer-friendly. Whether it’s managing work permits, resolving labour issues, or analysing employment data, ‘Ask Data’ ensures that information is always available and reliable.
This makes the UAE’s labour sector more responsive, helping both employers and employees benefit from timely and data-backed decisions.
A Model for Other Government Entities
MoHRE’s approach with ‘Ask Data’ can serve as a model for other government organisations in the UAE and beyond. It shows how technology can simplify daily operations and make employees more effective without adding complexity.
The ministry’s success in launching this project demonstrates the UAE’s growing expertise in smart governance — using AI not just for automation, but for intelligent problem-solving and decision support.
Through this initiative, MoHRE is helping to create a future-ready government, where innovation drives every aspect of service delivery.
Supporting the UAE’s Smart Transformation Goals
The UAE has long been a global leader in adopting new technologies. From smart cities to paperless governance, the country continues to set high standards in innovation. MoHRE’s ‘Ask Data’ project fits perfectly within this national vision, contributing to the UAE’s efforts to become a fully digital and AI-driven nation.
The platform strengthens collaboration among ministries, supports sustainable digital growth, and contributes to achieving the UAE’s Vision 2030 and Centennial 2071 goals. These national strategies aim to create a future where government work is smart, efficient, and fully integrated with technology.
By aligning with these long-term objectives, MoHRE ensures that its innovations continue to benefit the UAE’s workforce and economy for years to come.
Driving a Culture of Digital Confidence
The ‘Ask Data’ project also encourages a culture of digital confidence within MoHRE. Employees are learning to trust AI systems, use data more effectively, and rely on technology to make well-informed decisions.
This shift is helping to build a new generation of government professionals who are digitally skilled and future-focused. As more employees embrace technology, the ministry can continue to deliver top-quality services while keeping pace with the rapid changes in the global digital landscape.
Looking Ahead
By introducing ‘Ask Data’, MoHRE has taken another bold step toward achieving its digital transformation goals. The project demonstrates the ministry’s leadership in adopting modern technology to improve internal operations and public services.
As the UAE continues to invest in AI and smart systems, initiatives like this will play a major role in shaping the future of government performance. MoHRE’s work at GITEX Global 2025 is a clear example of how innovation can bring positive change, not only to an organisation but to an entire nation.
The success of ‘Ask Data’ proves that when technology and human expertise come together, they can create a government that is smarter, faster, and more connected than ever before.
